Is expanding your tech business overseas on your growth agenda?

14 October 2021 / Insight posted in Article

As the owner of a fast-growing tech company with ambitious growth plans, you’re probably already looking beyond domestic borders. Focusing on global opportunities is a logical next step towards achieving your growth goals – but preparation is essential to success.


…assume your ideal expansion country is the obvious one.

…be influenced by where your competitors are going.

…be put off by such obstacles as language and red tape.


…assess the relative attractiveness of your potential markets.

…analyse your competitive position there.

…create a list of pros and cons with overall rankings.

Get advice from the experts in global tech growth

We take a strategic and scientific approach to advising scaling tech businesses. Using a matrix-based tool, we will help you identify which country should be your number one priority for expansion. We guide you through a set of specific parameters, pinpointing the strengths and weaknesses of your decisions, effectively challenging your reasoning at every step. By the end of the process, you will know categorically where on the world map you should stick your pin – and you might just be surprised!

We will also support you with practical issues through our global mobility experts, and our HR consultants can advise you on all things people-related. Our membership of the Moore Global Network means we can call on our fellow members in over 100 countries to assist you, along with our in-house country-focused desks for the US, India, Germany and China.

Contact us for a no-obligation chat about your tech company’s global growth plans.

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