Marketing Services Outlook Survey – October 2025
Every six months we run a short survey to hear directly from agency leaders and understand how you see the year ahead shaping up for your agency. It’s a quick check-in designed to capture your insights, expectations, and plans – not only for the next 12 months, but also for the longer-term future.
In this edition, we’re taking that broader view even further by exploring your ambitions for growth over the next few years and how you’re approaching the integration of AI within your agency. Your input helps us build a clear picture of where the sector is heading – and we’d love to include your perspective.
The survey is entirely confidential, with no individual responses published.
The results will be shared at the launch of our Annual Survey on the Financial Performance of Marketing Services Companies in the UK, taking place at BAFTA on Tuesday 25th November. If you would like further information or are interested in attending, please contact Harpreet Gill.
