Moore Media & Creativity Summit – Advertising – What’s in store for the Ad/Media industry in 2022?
Moore Global recently hosted the inaugural Moore Media and Creativity Summit. Here, our panel chair, Robert Senior (Founding Partner of Redrice Ventures and Former Global CEO, Saatchi & Saatchi), was joined by Ian Graham (Head of Corporate Client Services, Moore Kingston Smith), Jenn McCabe (Consulting Partner, Armanino LLP), Chloe Davies (Head of Social Impact, Lucky Generals), Evan Horowitz (CEO and Co-Founder, Movers+Shakers) and Matias Tejero (CEO, Hugo Tejero y Asociados S.A.).
During this session, our panel discussed current trends and challenges facing the advertising industry from a global perspective. The panel explored topics including talent attraction and retention, diversity initiatives, company culture, the increasing importance of ESG credentials, new technologies, TikTok’s influence on advertising, and the inevitable impact of crypto currency.