May 7th, 2020 / Insight posted in MKS News

PRWeek: PR agencies set to weather storm better than others in marketing & media sector

Moore Kingston Smith’s survey of agencies across advertising, media, design, digital and PR shows PR to be looking the most confident about surviving the crisis. Fewer PR agencies have cash flow concerns, with many having a six-month rainy day fund, a significant number seeing opportunities ahead and almost half confident of no staff lay-offs.

Read full article here.