Webinar recording: Are your fundraisers ready for the new electronic marketing soft opt-in rules?
Following on from our previous webinar, navigating and interpreting the Data Use and Access Bill, our host Rich Jackson was joined by expert panel Dan Fletcher and Ian Inman to explore the new electronic marketing soft opt-in rules that fundraisers need to be aware of.
The panel discussed:
- what the soft opt-in is and what it means for charities;
- how charities can maximise the benefits of fundraising;
- key compliance considerations; and
- case studies and examples of non-compliance.
For a summary of the Q&A portion of the webinar, please use this document.
Please contact us if you have any questions following the webinar or would like to discuss anything we spoke about.
