Francesca Robe

Francesca Robe, a partner in the firm’s specialist media office, provides audit, accounting, tax and advisory services. She also works with her clients on ad hoc projects such as employee incentive schemes, strategic growth services and valuations.

With a passion for the creative industries, Francesca has worked with owner-managed businesses for over 15 years, helping them achieve their growth goals. Whether collaborating with start-ups or international groups, Francesca takes the time to understand her clients’ business and objectives so that she can provide tailored advice, drawing on her extensive experience and knowledge of the marketing services and media sectors. Clients value her proactive, approachable style and problem-solving ability.

Francesca is an editor of the industry-respected Moore Kingston Smith Annual Survey on the financial performance of marketing services companies. Considered an essential reference tool for industry insiders, the report analyses the results of the top UK agencies and highlights emerging trends across the marketing services disciplines.

Francesca speaks regularly on panels and at industry events about agency financial performance and how to reward, retain and incentivise talent. She also works closely with the Institute of Practitioners in Advertising (IPA) on its Accelerator Scheme, assisting in the development of up-and-coming agencies.