A view of the ad industry from both sides of the pond

Taken from the second edition of Moore Media 360, Graham Tyler, Media Partner speaks to Esther Carder, Media Partner at Moore Kingston Smith, and Jenn McCabe, Consulting Partner at Armanino LLP (a member firm of Moore Global) about the current landscape of the advertising industry in both the US and the UK. The last couple of years have certainly created some very turbulent times for the sector, and our speakers discuss the impact of government aid from both sides of the pond, along with the plans media businesses have started to put in place in order to bring employees back into the office as part of some normality. Our speakers also discussed what they have been hearing from their own clients, and what they think the future holds for the industry.