ESG white paper

New research from Moore Intelligence reveals companies that have enthusiastically embraced sustainability principles and practices have reaped rewards in the form of increased revenue, improved customer retention and enhanced brand image.

Key findings from the survey of around 1,800 business leaders in 12 key economies around the world revealed:

• 84% of companies said ESG (environmental, social and governance) principles have grown in importance from 2019 to 2023.
• Businesses placing greater emphasis on sustainability over the last four years have seen revenues increase by 10% over the same period – more than twice the rate of less committed businesses.
• 79% of businesses where the importance of ESG principles has increased in recent years report that customer retention has improved. This compares to only 47% for other organisations.
• Among businesses indicating progress in ESG practices, 81% also reported an improvement in their brand image compared to only 49% of other businesses.
• In terms of business sectors, IT comes out ahead of the rest with 92% of businesses reporting enhanced customer retention followed by accounting and finance with 83%. Businesses in retail/wholesale, those in manufacturing and distribution reported an 81% improvement in customer retention, while automotive and aviation were not far behind at 75%.

To find out more read the full report here.