Mergers and acquisitions in the marketing and media sectors – a review of Q2 2019
The reduced M&A activity level at the start of 2019 has continued into the second quarter, matching trends seen in previous years – Moore Kingston Smith intelligence shows that activity traditionally drops off in Q2 before recovering in Q3. This quarter has seen a 32% drop in M&A for the marketing and media sectors, with only 43 deals recorded. The data is from the latest Moore Kingston Smith Marketing & Media Deal Tracker. This is also in line with our prediction at the start of the year of a slowdown for 2019 which was made with Brexit concerns in mind.
With a new government now behind the Leave process, we believe the effect is likely to last into Q3 and Q4. However, it is worth noting that the continued increased acquisition activity by private equity-backed companies is providing the support the sector needs – and that does not seem to be waning.