Marketing services

Expert advisers to the marketing services sector

As expert advisers to the marketing services sector, we look after numerous advertising, design, digital, direct marketing, market research, media planning and buying, public relations and sales promotion companies.

We understand the challenging and fast evolving landscape that agencies operate in and the constant challenges you face as technology continues to disrupt and brands desperately try to keep up with the ever changing demands of consumers. We ensure we combine both professional and commercial expertise, ensuring you get the best advice tailored for the industry you operate in. We provide an extensive range of compliance and advisory services, including audit and accountancy, tax, business outsourcing and payroll solutions as well as strategic advisory services and bespoke advice that can only come from industry experts immersed in the sector. Our extensive knowledge of the marketing services industry, and having worked with agencies of all sizes from start-ups to international groups, means we understand the challenges you face at every stage of your development and therefore we have services tailored to all of those key development stages.

Agencies are increasingly looking to expand overseas whether for opportunistic reasons or to satisfy client demands. We have helped numerous agencies to do this and draw on the expertise of the  Moore Global Network of which we are a member.

Through the data we collate in our annual survey Financial Performance of Marketing Services Companies,  we are able to give invaluable benchmarking advice on numerous key performance indicators helping you to improve your performance.

Many of our marketing services clients (even those that say they aren’t!) are looking for an exit event at some stage. We have many years of experience of taking our clients through the sale process and thus extensive knowledge of what buyers are looking for and how deals are structured. By working as your long term partners we can ensure that when the time is right you have done all you can to maximize your sale proceeds and avoid some of the pitfalls that can put buyers off. Our media team at Moore Kingston Smith Corporate Finance has numerous deals under its belt and also offers a wide range of other services, such as valuations, fundraising, due diligence and MBOs.

Contact us to see how we could work with you.

Esther Carder heads the marketing services department and is a senior partner within the media sector team, based in the West End office. With over 30 years’ experience, Esther’s clients span small owner-managed businesses to larger private equity-owned and international organisations in the media space. She has been a partner specialising in the media sector… Read more

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